The 5 best ways to find new commercial cleaning customers
Once you get your business off the ground and the only thing holding you back is more customers, we can help. This is what we do.
Before you start working to bring in more janitorial customers there are a couple of things that should be in place. The list below of our suggested sales and marketing tactics should happen AFTER you have both:
1) Registered business entity
2) Insurance coverage with $10 million umbrella, $2 million general liability, and $1 million crime bond
3) Website and social media accounts
Don’t worry if this list of our basics seems like a lot to begin with. There is always a way to find customers and grow your business without a website or social media presence. And we will cover alternatives to help you on your journey in our list below.
However, we believe not having a website and social presence will require a lot more time and work which takes away from your core business which is cleaning and talking to your active customers.
Also, decision makers are going spend a few minutes checking out the commercial cleaning companies they are considering. Decision makers will try to find a website and accounts on social platforms to make sure you are legit. This gives them confidence and helps make you look credible, or if you don’t show up at all it could scare them away.
In our experience a professional website gives potential customers validation that you are legit and serious about your business at the very least. And when used properly, a great website can attract people who have never heard of you and be used as a tool to turn strangers into customers.
Consider what a potential customer thinks when they try looking you up or finding your company online and they don’t see anything. But several of your competitors show up in search and they go to their site and call them instead of you.
There is no doubt that your customers are spending time on social platforms, and they may not be searching for your services, but when they come across your content they may remember you when they do want commercial cleaning quotes in the future.
Don’t think of posting social content as a way to just ask for sales or talk about yourself. Instead, create content that brings attention to your expertise. If you do it well, and you post often enough, your ideal customers may see 8 or 13 posts you make over the course of 10 months, and when they want to hire a new commercial cleaning company, you will be the one they think of. Because they have seen you act like a real human being over time instead of just trying to sell to them.
Read what our customers have to say about us
We've been using Vanguard daily for about 8 months and have not had a single complaint. We've had large requests from new-move-in clean ups down to daily maintenance of a 6000+ sq foot office building. They take care of supplies, reminding us when we need things, and are timely with messages and invoicing. They are friendly, trustworthy, and think of everything for us. Would highly recommend for anyone considering a cleaning service.
This company has really proven how professional and courteous they can be. Jesus and Paula have been a pleasure to have in the company. Not only do they do an excellent job but the are so familiar with employees here and really made a good impression on anyone. They are a pleasure to work with!
Working with VCS past 2 years. Have been flexible working with our office and adapting to our cleaning days.
Always are professional and do a great job. Customer service and results are top notch!
Vanguard has been Servicing my new office for last year. Everything has been a breeze from invoicing to the professional cleaners!! Thanks Vanguard!
Vanguard Cleaning Systems staff is the best I ever worked with and I have been in the Commercial Janitorial Business for over 20 years. They're very knowledgeable about their profession and will help you anyway they can. The training I got from Vanguard was second to none and they have various resources that will help you succeed in the Commercial Cleaning Business.
We are very pleased with the service our office receives. I think we've been with Vanguard for 3 years now. A lot of it has to do with the company's cleaning representative - Khalid. He does a very thorough job and sometimes he has to do a little more because we created a bigger mess. =) He is VERY pleasant and professional at all times and we are fond of him as A PERSON and consider him one of our co-workers (that just happens to only come once a week!). GREAT JOB KHALID and Vanguard is lucky to have you as an employee!
We have brought in a new cleaner and she is doing phenomenal. Great improvement from before. I really appreciate her efforts here. Attention to detail is on point. Easiest Service to use that I have in 10 years! They are always available and adjust TO MY NEEDS. By the way, their pricing is exceptional.
We are a small business with 24 hour days. We have had many cleaning companies over the past 35 years. I must say that this company is the best. The price was reasonable and the service is excellent. The lady which cleans our office is very detailed and we really know that she has been here. We are truly pleased with our cleaning solution!
I would recommend Vanguard Cleaning Systems to any business searching for an excellent janitorial services, because their staff are friendly, courteous and seem to get the job done right.
We've been using this company for years and have never been disappointed. Excellent service and value. Cleaning crew and company are dependable and thorough.
We have been using Vanguard for several years for our office cleaning. Our Technician, Richard does a great job and is very dependable. I really like the ongoing communication from Vanguard requesting feedback on customer satisfaction.
Great service!! Great price!!
We have been using Vanguard since February 2017. They have been very consistent and do an excellent job. They are always friendly, on time, and do what is asked! Our office is much cleaner now and we are very satisfied.
THE CLEANING CREW WE HAVE NOW IS AWESOME! WE DID HAVE SOME ISSUES WITH THE PREVIOUS CREW BUT VANGUARD WAS ABLE TO LISTEN TO OUR PROBLEMS AND FIND A BETTER SUITED CLEANING CREW TO MEET ALL OF OUR NEEDS!
Good communication, consistent quality work and competitive pricing.
We hired Vanguard to clean our medical office and they do a fantastic job! The office is spotless every morning!
Vanguard's staff treats our place of business like their own home. They are thorough and if there is a problem they fix it right away. They care about the job they are doing. They take pride in the work they have done.
The cleaning staff is reliable and friendly.
Great service, the crew does a great job communicating with our office. The Vanguard office consistently follows up with our office to ensure we are happy with our cleanings.
I've been using Vanguard since 2016. The company offers good service and they do a great job of communication and quality assurance.
Near perfect Google ranking of 4.9
We have had no issues with their cleaning services. The monthly invoices are always on time. The team is all very nice, and make a point to reach out, and are always very accessible. Also, they quoted us a great rate!"
I always dreamt about having my own cleaning business, but I was always afraid of the things that I heard about franchises. I came to Vanguard by pure coincidence. I was in a meeting with another franchise & the franchise gave me the names of their clients and I started calling these clients to see what their experience was with the franchise and a person that I called recommended me Vanguard.
Vanguard is one of the most exceptional company in cleaning. I have tried three other companies and Vanguard is one of the best! The staff are friendly,helpful and very supportive in whatever you need. The owners are down-to-earth people willing to sit with you and discuss your goals for your business.
Vanguard Cleaning System performs at the highest quality. Making sure our office is spotless clean for our patients the next day is their priority. I would definitely recommend if you are lookin for a reliable and professional cleaning company.
Glenda Escalante Glenda Escalante
Vanguard Cleaning Systems has cleaned our office building since January of 2019 and we have been very pleased with their performance. During the COVID 19 Pandemic they have been especially helpful in providing services and additional resources to ensure cleanliness.
Things started out a bit rough, but the office personnel were wonderful about working with us to get things right and find the right crew to fit out needs. Since that change everything has been awesome!
EDC Services Group
Have never had any issue, great service, responsive when we need extra services, etc. Brittney is awesome!
Thank you for your cleaning services - our office is always clean and tidy!
We have been using Vanguard for many years to clean 4 of our school campuses. Delroy is our cleaning supervisor, he always makes sure we are 100% happy with our cleaning and goes above and beyond.
Vanguard by far has been the best cleaning service we have used in the past 5 years! Wish we would have found them first!
My experience with Vanguard Cleaning has been good, they are responsible and very professional. I recommend them to all